Business (BA): BA270 Marketing

A free service which allows users to review an annual report in an easy and convenient manner.

All companies, foreign and domestic, are required to file registration statements, periodic reports, and other forms electronically through EDGAR. Anyone can access and download this information for free.

Basic directory information is free; more in-depth information is available for a fee.

North American Industry Classification System (NAICS) is the standard used by Federal statistical agencies in classifying business establishments for the purpose of collecting, analyzing, and publishing statistical data related to the U.S. business economy.

A market report on smart phones.

The resource guides listed below provide sources for industry information, research, and analysis for more than 400 industries.

Enables you to research consumer market data, demographic data, and market segmentation data associated with geographies you customize. Login required.

National economic indicator of customer satisfaction with the quality of goods and services available to household consumers in the United States.

Population, Housing, Economic & Geographic Data

Ebook. 2010. Spending patterns by the demographic characteristics of households. Update this info with Bureau of Labor Statistics’ Consumer Expenditure Survey: www.bls.gov/cex

GRCC has a print copy of the entire publication in Reference 361.8 D396 2010

The U.S. Government's official five-year measure of American business and the economy.

Great source for demographic information, especially for smaller locations

For West Michigan / Grand Rapids-based research

Census of Population and Housing is available here. “Subjects A-Z” is an easy way to search site.

Important for food-related research

Online compendium of available studies on happiness, also known as "subjective well-being," a topic of strong and growing interest in the social sciences.